Reuters Content Studio

Mitsui O.S.K. Lines – A Blueprint for Marine Sustainability

Blueprint diagrams of a ship on a blue background

The Challenge

Mitsui O.S.K. Lines wanted to raise global awareness and understanding of its business as one of the biggest shipping companies in the world. The maritime giant also wanted to focus on its market-leading work in sustainability and in-depth knowledge of the ocean and shipping.

The Solution

Reuters Plus created an immersive infographic to bring MOL’s shipping expertise to life in a memorable and engaging experience. Designed in the style of a ship’s blueprint, with images of the deck and hull, we plotted MOL’s journey to a sustainable future in an easily digestible format. The infographic was also seamlessly translated into Japanese via an instant toggle functionality for MOL’s domestic target audience.

100,000+
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70,000+
engagements on social media
219%
estimated impressions delivered